Melbourne is about to get its most talked-about petrol station yet. LMCT+ Petrol in Preston — the brainchild of Adrian Portelli — is unlike anything Australians have seen at a service station before. We were lucky enough to attend the pre-launch event, and honestly, the whole experience was something else. But as Melbourne’s mobile wrong fuel rescue specialists, we also spotted something that every driver visiting this new station should know about before they pull up to the pump.
The LMCT+ Pre-Launch Event: Cars, Crowds, and Pure Spectacle
The pre-launch party delivered on every level. Guests were treated to some of the most extraordinary cars ever assembled in one place in Melbourne — a Koenigsegg Jesko, a Ferrari Testarossa, a Mercedes SLR, and a pink Porsche Carrera GT, among others. The atmosphere was electric, the crowd was buzzing, and it was clear from the moment you arrived that LMCT+ isn’t just opening a petrol station — they’re creating an experience.
A Petrol Station Like No Other — Including the Fuel Names
Here’s where we put our professional hats on. LMCT+ Petrol uses custom fuel branding across their pumps — instead of the standard Unleaded 91, 95, 98, and Diesel labels Australians are used to seeing, their pumps read: Street, Sport, Race, and Torque. It looks incredible. The branding is premium, the pumps are beautifully designed, and the whole environment is visually stimulating. That’s exactly the point — and it’s also exactly why we’re writing this post.
Why Custom Fuel Labels Increase the Risk of a Wrong Fuel Mistake
This is not a criticism of LMCT+ — not even slightly. It’s simply the reality we see play out every week across Melbourne. Wrong fuel incidents happen most often when drivers are in an unfamiliar environment. A new station, a different layout, an unusual label — anything that breaks the automatic routine of filling up can lead to a split-second mistake. The muscle memory people rely on at their usual servo doesn’t transfer when the pump says “Torque” instead of “Diesel.” And in a visually exciting, high-energy environment like LMCT+ Petrol, it’s even easier for attention to slip at the critical moment.
What Street, Sport, Race, and Torque Actually Mean
To make it simple — here’s the direct translation of the LMCT+ fuel names to what you’d normally see at any other Melbourne petrol station:
- Street = Unleaded 91
- Sport = Premium Unleaded 95
- Race = Premium Unleaded 98
- Torque = Diesel
Take a moment before you pick up the nozzle. Check the label. If your car takes diesel, you want Torque. If you normally run 98, you want Race. It takes five seconds and it could save you thousands.
All the pumps do have small labelling on them indicating their correct names. But they are not overly obvious to spot.
We’re Planning to Be On-Site During Opening Days
Because we genuinely believe the excitement of this opening will lead to a spike in wrong fuel incidents in Preston, we’re planning to position ourselves nearby during the opening period to offer free wrong fuel rescue to any LMCT+ customer who makes a mistake. No charge. No judgment. Just a fast, professional drain and refuel so you can get back on the road. If you see the Rapid Fuel Assist van — that’s why we’re there.
This offer is limited and not forever.
Put the Wrong Fuel in at LMCT+ Preston? Do This Immediately.
If you’ve just realised you’ve put the wrong fuel in your car at LMCT+ Petrol — or anywhere else in Melbourne — the most important thing you can do is stop. Do not start the engine. Do not turn the key. Do not move the car. Starting the engine with the wrong fuel circulates it through the system and turns a straightforward drain job into a much more expensive repair.
Call Rapid Fuel Assist immediately. We’re a mobile wrong fuel rescue service operating across Melbourne Metro — we come to you, we drain the tank on-site, and we get you back on the road fast. Our pricing is fixed and confirmed before we arrive. No tow truck. No workshop. No drama. Find our number at rapidfuelassist.com.au.
The Bottom Line
Wrong fuel in Melbourne? Call Rapid Fuel Assist — mobile wrong fuel rescue across Melbourne Metro. Fixed pricing, no tow truck, no-fix-no-fee guarantee. Find us at rapidfuelassist.com.au. 1300 692 469.
